Category: SEM

Don’t Let Predictive Search Knockout Your PPC Budget

Ashlyn Hadaway | July 19, 2018 | PPC , SEM

We’re all familiar with Google’s autocomplete by now, right? You start typing a phrase or question into the search bar, and Google offers you 5-10 predictions to finish your search string. According to Danny Sullivan with Google, these autocomplete suggestions reduce typing by 25% and saves over 200 years of typing time per day! Although… Read more